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Product Description
Discover the cognitive mechanisms behind human innovation in Mark Turner's Origin of Ideas: Blending, Creativity, & the Human Spark. This insightful book explores the concept of 'blending'—the unique human mental ability to combine disparate ideas to create something entirely new. Turner provides a compelling analysis of how this cognitive spark separates humans from all other species, tracing our evolutionary leap from the Paleolithic Age to our current capacity for profound creativity. Learn how this unconscious, effortless process serves as the foundation for all cultural and technological progress. This thought-provoking read examines the mental operations that allow us to process complex information and form new concepts, offering a fresh perspective on the history of human intellect and our potential for future discovery. Product Summary: Mark Turner, Origin of Ideas, cognitive science book, innovation and creativity, human evolution, mental blending, psychology and society.
Mark Turner - Origin of Ideas: Blending, Creativity, & the Human Spark - Book
Discover the cognitive mechanisms behind human innovation in Mark Turner's Origin of Ideas: Blending, Creativity, & the Human Spark. This insightful book explores the concept of 'blending'—the unique human mental ability to combine disparate ideas to create something entirely new. Turner provides a compelling analysis of how this cognitive spark separates humans from all other species, tracing our evolutionary leap from the Paleolithic Age to our current capacity for profound creativity. Learn how this unconscious, effortless process serves as the foundation for all cultural and technological progress. This thought-provoking read examines the mental operations that allow us to process complex information and form new concepts, offering a fresh perspective on the history of human intellect and our potential for future discovery. Product Summary: Mark Turner, Origin of Ideas, cognitive science book, innovation and creativity, human evolution, mental blending, psychology and society.
This site contains affiliate links for which we may be compensated.
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